How to Create LinkedIn Outreach Messages in Seconds with AI
Use AI to craft compelling outreach messages. Discover how to quickly and effortlessly create LinkedIn outreach messages using AI. This saves you precious time and energy!
Outreach is a crucial part of recruiting talent, but crafting personalized and engaging LinkedIn outreach messages can be time-consuming. Luckily, with recent AI advances, recruiters can now streamline outreach and connect with candidates faster than ever before. In this article, we'll delve into how the latest AI tools empower recruiters to create customized outreach messages in seconds, rather than spending precious minutes like some recruiters do.
We'll explore how these technologies work, discuss key features that enable personalization, and provide real-world examples and ChatGPT prompts to supercharge your results. So, keep reading to discover how you can leverage AI to craft compelling and effective messages tailored to each candidate in seconds, not minutes.
LinkedIn Outreach Message
LinkedIn has recently introduced a new feature for its Recruiter product, which utilizes AI to generate initial outreach messages to candidates. On the surface, this seems like a convenient tool that can save time. However, in reality, it falls short in many ways.
The ChatGPT and other AI tools were trained on a database of millions of existing outreach messages, including many poor examples that recruiters have sent over the years. As a result, the messages produced by LinkedIn's AI tend to miss the mark.
They often lack personalization, use awkward or overly sales-y language, and fail to establish genuine rapport. Additionally, since recruiters cannot customize the AI prompt to align with their voice and approach, they end up having to spend significant time editing the raw message output.
And because everyone has access to the same generic AI outreach generator, messages start to all look identical – undermining recruiters' ability to craft unique, compelling outreaches.
While AI holds promise for streamlining recruiting workflows, LinkedIn does not offer recruiters adequate control, customization tools, and sophisticated training data to empower them to efficiently create messages that genuinely resonate with candidates.
Benefits of using AI in LinkedIn Outreach Messages
Between sourcing promising candidates and coordinating interviews for open roles, crafting customized outreach messages often slips down the priority list. Yet compelling, personalized messaging is crucial for connecting with talent and starting meaningful conversations.
This is where artificial intelligence comes in. By utilizing large language models that are specifically designed for business contexts, recruiters can now generate initial outreach drafts in seconds. AI tools offer numerous advantages in this field:
Efficiency and Speed:
Time-Savings: AI drastically cuts down the time required to draft personalized outreach messages. Instead of manually writing each message, recruiters can use AI to generate tailored messages in seconds.
Immediate Engagement: With AI, you can reach out to potential candidates almost instantly upon discovering their profiles, thereby staying ahead in the competitive talent market.
Personalization at Scale:
Tailored Messaging: AI has the prowess to analyze vast amounts of data swiftly, enabling the creation of personalized messages that resonate with individual candidates' profiles and experiences.
Automated Personalization: AI tools can automate the personalization process, ensuring every candidate receives a message that reflects their unique qualifications and potential fit for the position.
Enhanced Response Rates:
Engagement: Personalized messages are more likely to capture candidates' attention and elicit responses. AI aids in crafting messages that engage candidates on a personal level, increasing the likelihood of a positive interaction.
Relevance: AI can help ensure that the messaging remains relevant to the candidate’s profile, thereby increasing the chances of a response.
Data-Driven Insights:
Performance Analysis: By leveraging AI, recruiters can gather data on the performance of their outreach campaigns, gaining insights into what works and what doesn’t, and subsequently refine their strategies for better engagement.
Continuous Improvement: AI's machine learning capabilities allow for the continuous improvement of message quality and engagement strategies based on data-driven feedback.
Scalability:
Reach More Candidates: AI enables recruiters to scale their outreach efforts without compromising on the quality or personalization of messages. This is particularly beneficial in high-volume recruiting scenarios.
Resource Optimization: By automating the outreach messaging process, AI frees up valuable time and resources, allowing recruitment teams to focus on other critical aspects of the talent acquisition process.
Harnessing the power of AI in crafting outreach messages is a pragmatic and forward-thinking approach that empowers recruiters, sourcers, and talent acquisition leaders to navigate the modern recruitment landscape proficiently and stay a step ahead in the race for top talent.
5 Important Things to Consider When Sending a LinkedIn Outreach Message
When it comes to recruitment, the initial outreach message serves as the first point of contact between a recruiter and a potential candidate. That is why it is important to create a captivating and personalized message that grabs the attention of top talent.
Here are the top 5 things you should consider:
Define Your Objective:
The very essence of your outreach should revolve around clear objectives. Are you looking to fill a specific position? Or are you nurturing a long-term relationship for future opportunities? Being clear about your goals will guide the tone and content of your message.
Know Your Audience:
Take the time to research the candidate. Understanding their career trajectory, skills, and achievements will help in personalizing the message. It demonstrates a genuine interest in the candidate, which can significantly enhance engagement.
Craft a Clear and Concise Message:
Your message should be straight to the point while also being engaging. Avoid jargon and ensure that your proposition is clear. A concise, well-articulated LinkedIn outreach message is more likely to elicit a response.
Use AI Tools:
AI tools can help automate the process of crafting personalized outreach messages. By utilizing platforms like ChatGPT or text extenders like Briskine, you can significantly expedite the process while maintaining a personalized touch.
Test and Iterate:
The recruitment landscape is ever-evolving. What works today may not work tomorrow. Continuously test different prompts and messages, and analyze response rates to understand what resonates with your target audience. Iteration is key to refining your outreach strategy over time.
These are only a few basic things to keep in mind. I can't cover everything in just one article, as the training I'm sharing usually takes about 90 minutes. But don't worry! I'll be covering more in upcoming newsletter issues, so stay tuned!
How Recruiters Use AI for Outreach Messages
A lot of recruiters I know have been using this method to create outreach messages in order to connect with potential candidates. It's like a step-by-step manual of what they're doing, and I've even seen it recommended by some LinkedIn influencers and ChatGPT gurus.
Open ChatGPT.
Copy and paste the prompt they found or write your own.
Revise your prompt.
Export the candidate’s LinkedIn profile to PDF or copy the profile.
Add the candidate’s PDF or paste their profile to ChatGPT
Copy outreach message from ChatGPT.
Visit LinkedIn and paste the message to inMail.
Revise the message.
Send.
Note: I do not recommend this approach. Instead, you could use the one that is behind a paywall. It is faster and does not violate GDPR.
As you can see, this approach is pretty time-consuming, not to mention the risk of violating GDPR or other privacy laws if they export candidates' LinkedIn profiles and upload them to ChatGPT.
I'm still not sure why someone would suggest this kind of solution to anyone. Just picture this: you'd have to send a hundred outreach messages every week, which would take around 3.3 hours of work. That's like spending roughly 2 minutes (maybe even more) on each message if you go along with this recommendation.
But what if you could send 100 messages that are personalized in just 30 seconds per person or even faster? Instead of 3.3 hours, you would only need 50 minutes or less.
Let me show you how these tools Voila, FlyMSG, and Briskine, will transform those 2 minutes per message into mere seconds. And let me spill the beans on my everyday game-changer: the Jasper AI Chrome extension! It's like having a brilliant assistant right at your fingertips, empowering you to achieve more effortlessly.
Get ready to level up and enjoy the rest of the article!
What is behind the paywall?
A video (8m14s) demonstrating how you can create outreach messages in seconds.
Tools available for outreach messages (both free and paid).
Four generic outreach ChatGPT prompts that you can use.
Two advanced outreach prompts that you can use.
Two expert outreach prompts that you can use for your outreach.
Tips on crafting human-like messages.
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